Welcome to Stratts
Get a clear, practical go-to-market plan for your product, usually in under 5 minutes. Stratts researches your competitors, shows you which launch channels fit your budget and time, and gives you ready-to-use marketing drafts.
Pulse monthly, or pay once.
See pricingAnimated example: see a sample launch plan take shape step by step, from competitor research and channel priorities to ready-to-use marketing drafts.
Paste-ready drafts for the places you'll launch
Sound familiar?
Get channel picks, positioning, competitor talking points, and outreach drafts from your intake answers.
See what to run this week, what to wait on, and what to skip, matched to your budget and hours.
See who you're up against, know how you stand out, and get posts you're ready to publish.
The deliverable
Research, marketing priorities, ready-to-use drafts, and stack setup, matched to your budget and weekly hours. The sample below is a condensed MindOff run from the current engine.
What you get
Your intake sets budget and weekly hours. Everything below is researched and written for your product.
5 min
usually from intake to finished plan
$19
one payment when you choose to unlock
5
section revisions included
Positioning & personas
Who it's for, why it wins, and audience segments with pain points and talking angles.
Competitor talking points
Live-researched breakdowns with lines you can use.
Prioritized channels
What to run this week, what to wait on, what to skip.
Paste-ready launch drafts
Drafts for the formats you pick in intake: listings, social, outreach, and more. Includes a short event map for your stack.
First 10 customers
A sequenced outreach playbook with messages you can send this week.
90-day calendar
Sprints with what to run, what to wait on, and what to skip.
Fill in your intake, place a temporary $19 card hold, and see your preview. If you choose to unlock the full plan, that hold becomes a one-time payment. You get saved access, PDF export, and 5 section revisions.
Post launch
For $17.99 a month, get 3 launch plan builds and 75 credits for new drafts, research, and campaign kits. Keep your work together in the Asset Library and follow your next steps in the tracker. Pulse renews monthly, and you can cancel before your next renewal.
Execute Plan tracker
Turn your launch plan into a 12-week Kanban. Drag tasks week by week, track progress, rebuild before launch.
Common questions
ChatGPT is great for one-off drafts. Stratts runs live competitor research, checks the plan against your real budget and hours, then writes paste-ready drafts for the channels it ranks first. One structured complete launch plan, usually under 5 minutes. Save it, export a PDF, and revise up to 5 sections.
A single Launch Plan is $19 once for one product, with saved access and no subscription. Pulse is $17.99 a month for 3 launch plan builds, 75 credits, and tools to keep working on your launch. Choose a single plan when you want one clear direction without a recurring bill. Choose Pulse when you want to keep creating, testing, and following through each month.
Yes. You enter your runway, weekly hours, and stack constraints up front. Stratts prioritizes organic channels you can run yourself and only suggests paid spend when your inputs support it.