Pricing
Launch plans for solo founders.
Choose a one-time launch plan ($29) or Stratts Pulse ($17.99/mo) for ongoing go-to-market tools: Copy Engine, Launch Engine, and Competitor Intelligence.
No long-term contracts · Cancel membership anytime
Launch Plan
For developers launching a single product
$29
$49
per plan
Launch pricing
A complete launch plan for one product. Live competitor research, a prioritized action list, and launch copy for the formats you struggle with most.
What you get
- ✓One plan build: each $29 purchase includes one complete launch plan
- ✓Intake form: stack, timeline, and budget constraints
- ✓Positioning: target audience and core messaging
- ✓Competitor research: live research with gap analysis and talking points
- ✓Priority queue: do now, defer, and ignore lists matched to your runway
- ✓Analytics setup: event map and setup specs for your stack
- ✓Launch copy: outreach, community posts, App Store drafts, and other formats from intake
- ✓Dashboard access: ongoing access, PDF export, and saved history
- ✓Revisions: up to 5 section-level revisions per saved plan
Stratts Pulse
For builders launching & scaling multiple products
$17.99
$24.99
per month
Launch pricing
For founders launching and iterating on multiple products. On-demand copy, fresh launch plans, and competitor intelligence built on your saved strategy.
Pulse Suite (7 modules)
- ★3 launch plans per billing period
- ✓65 weighted credits per month (Copy, Launch, Competitor, Campaign Builder, Refine)
- ✓Execute Plan tracker: 12-week Kanban schedule for up to 3 active plans
- ✓Brand Voice profile, Campaign Builder kits, and Asset Library with export
- ✓Section revisions: up to 5 per saved plan
Comparison
Why choose Stratts?
How we compare to general-purpose chatbots and traditional agencies.
| Feature / Capability | General Chatbots | Traditional Agencies | Stratts |
|---|---|---|---|
| Targeted to Your Constraints | Only if you remember to spell out budget, time, and team size in every thread. | Yes. But requires multiple meetings and custom consultation. | Yes. Automatically factors timeline, stack, and budget into step-by-step checklists. |
| Competitor Intelligence | Lists based on training data; you verify freshness yourself. | Takes weeks, costs thousands, and often uses manual templates. | Live web research and competitor gap analysis when you build your plan. |
| What You Can Use Monday | Unstructured chat threads and bullet lists. | Long slide decks and strategy memos. | Launch posts, outreach scripts, an event map with setup steps, and a prioritized action list. |
| What to Skip | You decide what to ignore on your own. | Buried in long recommendations. | Explicit defer and ignore lists, plus an anti-playbook of tactics to avoid. |
| Revisions & Pivots | Start over with a brand new conversation or prompt thread. | Billed at hourly consulting rates for any updates. | Saved plans with up to 5 on-demand section-level revisions per plan. |
| Cost Model | $20/month subscription (you do all the writing and prompting). | $3,000 - $5,000 ongoing monthly retainer fee. | $29 single plan or $17.99/mo subscription. |
Pricing philosophy
Pay for a finished plan or monthly Pulse.
The complete launch plan is built for founders who want live competitor research, channel-specific checklists, and copy they can use the same week. Distribution keeps shifting. Goldman Sachs on the creator economy projects the creator economy could approach $480 billion by 2027, and MicroConf State of Independent SaaS benchmarks how bootstrapped founders grow. Stratts is priced for that stage: one finished plan, or Pulse by the month, at founder rates.
Launch Offer
Get your complete launch plan for $29. Includes one full plan build, ongoing access in your dashboard, PDF downloads, competitor analysis, and launch copy for the formats you pick in intake.
Stratts Pulse
Subscribe for $17.99/mo to get the full Pulse marketing suite: Copy Engine, Launch Engine, and Competitor Intelligence.
Privacy
Your inputs are never used to train AI models. When you build your plan, your intake and plan are saved securely to your account. While you fill out the planner, your answers stay in your browser.
Support
Billing, refund, or product questions: support@stratts.com